SEO for Beginners
Part-Time, GCS Training
Jubilee Court
One day
Telephone: 01792 284400 Email: Skills4Swansea@gcs.ac.uk
Overview
- Introduction to SEO
- Keyword Research and Analysis
- On-Page SEO Techniques
- Content Creation for SEO
- Off-Page SEO Techniques
- SEO Analytics and Monitoring
Key information
Face-to-face or via Teams – as long as an internet connection is available to demonstrate the tools. Better face-to-face for a day-long session.
Advanced SEO techniques for brand growth.
Course Objectives:
- Understand the fundamental concepts of SEO and its impact on digital marketing.
- Learn to conduct effective keyword research and apply on-page and off-page SEO
techniques. - Develop the skills to create SEO-friendly content and utilize SEO tools for research,
analysis, and monitoring. - Gain the ability to analyse SEO performance and make data-driven decisions to improve
rankings.