Paid Advertising Insights
Part-Time, GCS Training
Jubilee Court
One day
Telephone: 01792 284400 Email: Skills4Swansea@gcs.ac.uk
Overview
The course aims to provide a comprehensive understanding of paid advertising strategies, tools, and integration methods for enhancing visibility, brand awareness, and engagement.
Topics include:
- Introduction to Paid Advertising
- Digital Advertising Fundamentals
- Crafting Effective Ad Campaigns
- Analytics and Optimisation
- Integrating Online Ads with Traditional Media
- Campaign Management and Scaling
Key information
Face-to-face or via Teams – as long as an internet connection is available to demonstrate the
tools. Better face-to-face for a day-long session.
Specific platform advertising techniques.